Simple Rose

…a rose and a partial glass worthy of attention.

Yelp, SF Gate, SF Station, My Space

I created 9 @ Night Opening Night ads on Yelp, SF Station, and sent in an ad to SF Gate. SF Gate, unlike Yelp, Yahoo’s Upcoming, and SF Station, uses an email submission system, so I will post a link to the ad when it is listed. SF Station is one of my favorite designed sites, however they charge a fee for extensive content, e.g., lengthy descriptions and images. I also started networking on meetup.com. More details to come.

Update: I sent a myspace bulletin and added a myspace event, 9 @ Night SF Premiere on Myspace.

Pscn-13: Final Chapters

I finished the last chapters to Multicultural Psychology, the Pscn-13 text book, and the online class final is this Wed. This class was certainly a sleeper class – I enjoyed it very much! The course was organized very well online, and the extra assignments for each module, internet research and forum discussions, were well thought out and informative. I will continue to study the concepts I learned from the book, focusing on registering concepts into my memory and practical life circumstances. Ultimately, I intend on using what I learned to make me a better person in multicultural interactions.

One last note, the book supported and further inspired by desire to travel and experience things. I hope to act on this inspiration in the future.

Salient Light

salient glistening star
is there a place so?

a heaven in the mingling night
stigmatized by waded strides,
dissonance showers of time

trips are made
illusory falls - painful attempts
heuristically to find

yet empty moments awake desires
arising from the east,
blessed with catharsis

where will it began,
sill in the stream?

strife nothing less
a reward, to wish, to say

These sounds, maybe they are needed
to replicate humanity

perhaps when all is passed,
those will ask
what was it like
to live for this life

Added 9 @ Night Event to Yahoo

I added the 9 at Night event to Yahoo events, 9 at Night Premier Pre-Opening Benefit. I also joined several groups on Upcoming and forward the details of our event to them. Notably, I found the SF film Society group.

In addition, I formatted an email and instructions for networking an email with the Host Committee.

For future reference: The formatting for this website was a little different. The tags didn’t work, but tags did. I also removed the paragraph tags and used their built in line breaks.

Protected: Eric Berendt

This post is password protected. To view it please enter your password below:


Trig Chapter 1 Complete

I finished the first chapter for Trigonometry. During the homework, I realized that Trig is a math of triangles. Here is some info I found on Wikipedia, view article. I may write more on this in the coming days.

Other than that, I have a quiz tomorrow. The next exam is planned for Tuesday. It will cover chapters 1 & 2.

Pscn-13 Chapters 7 & 8

I finished chapters 7 & 8. Chapter 7 was on cultural identity development, i.e., how individuals of different ethnicity develop identities in a multicultural society. Chapter 8 was on disparities between cultures in the health care system, noting negative issues for minorities. I was interested in Chapter 7. I liked learning how different individuals develop in a multicultural society. Chapter 8 wasn’t that interesting to me; I’m not sure what it is, maybe other things I’m working on, but this chapter did not garner much attention from me, as the last chapter or the section on communication.

Mr. Bundy also announced that we will not be required to write a report. This is because of the shortened summer semester. I was inspired with some extra time and decided to write an article on public transportation, Save the Earth and Get Free Drinks.

Save Humankind and Get Free Drinks

Gas prices are climbing – who doesn’t know, right? The biggest down side, beyond the monetary price of fuel, is the vicious burning of CO2 into the atmosphere. Humankind could very well be rushing into a run away greenhouse effect; think Venus’s atmosphere here on earth, e.g., if 105° Fahrenheit feels hot, imagine 860° Fahrenheit!

How to Make a Difference

One can take action by reducing their carbon foot print, and for me, this is directly related to the usage of gas. Following I will share how I’m reducing my carbon footprint and earning free drinks. This starts with my beloved and happening business, camping, and entertaining cargo van; it really is cool, seriously.

My Chevy Cargo Van isn’t exactly fuel or climate friendly, fueleconomy.gov. I can’t quite justify purchasing a Tesla Dark Star; so limiting my vehicle usage is the next best thing.

MPG Chevy Astro Van

These reductions started with my weekend trips to San Francisco. I’m currently staying in the far East Bay, and this travel clocks in at about 36 miles one way. All together, including driving around in the city, I was traveling about 77 miles. According to my Astro Van’s estimate of 16 miles per gallon (MPG), it costs me 4.8 gallons in gas to make the trip. Gas prices around here are currently around $4.50 per/gallon, so I was spending $22 dollars on gas. In addition, the San Francisco Bay Bridge toll costs $4; so my total travel costs were approximately $26.

So what’s the solution?

A round trip ride on BART to San Francisco runs at $10.50. Once in SF, I typically use SF MUNI to visit different cafés before meeting up with friends in the evening – total MUNI cost are $3 ($1.50 for two 2 hour time slots). The gross cost of my weekend travels were now $13.50. That’s $12.50 saved, approximately 2 manhattans earned, in comparison to driving. I love the idea that using public transportation is paying for drinks.

However, regardless of the free drinks, at first I was turned off by the possibility of extra time needed for public transportation. I could usually travel to the city in about 45 minutes when driving, compared to the roughly one hour train ride – this doesn’t include waiting time for trains and buses, but I found a work around associated with my studies.

I recently refined my studying technique, and I’m working with an interval style requiring a certain amount of studies per day. Rather then driving for 45 minutes and zoning out to NPR or music, I am now studing while using public transportation. There is a great program called iFlash that helps with managing the intervals, and I wrote a little about it here New Ways of Learning. Soon there will be similar applications for mobile devices, such as the iPhone, and this will make it even easier to block distractions with music while learning a new language, preparing for executive presentations, memorizing your loved ones birthdays, or mastering trigonometry all the while earning free drinks and preserving humankind here on earth (note: I originally said while “saving the earth,” but saving humankind makes more sense – the greenhouse effect would likely runaway for some time, possibly long enough to wipe out the human race on earth. However, the natural CO2 cycle, along with a similar present atmosphere, would eventually return; feel free to correct me with more precise info).

More free drinks!

With this in mind, I was inspired to find additional ways to reduce my carbon footprint. There are two other places I regularly travel to by car, (1) the gym and (2) school.

I go to the Gym four times a week. Using Google maps, I figured it’s 5 miles one way, so that’s a 10 mile round trip and 40 miles per week, costing approximately 2.5 gallons or $11.25 per week. Each time I go to the gym, I do about 30-45 minutes of cardiovascular exercise. Running 10 miles each workout would take a little too much time; but hanging on a rack in my garage I found the answer, a practically brand new 10 speed mountain bike. I could replace my cardiovascular time peddling or running in place at the gym with riding my bike to and from the gym, that saves me approximately $11.25 per week, that’s two more manhattans.

In regards to school, I’m doing my best to schedule two days a week, preferably Tuesdays and Thursdays. Cal State Easy Bay (CSUEB) is about 11 miles from Dublin, roughly a 20 minute ride. This makes for 22 miles round trip, 44 miles a week and a total cost $12.40. I found a route that uses both BART, $3 round trip, and AC Transit, $4 round trip including transfers – so that a total cost of $7 round trip. My total savings are $5.40, i.e., one drink for a friend (I had a little too much at this point).

Here is a map of the transfer I will make from Castro Valley Bart to CSU East Bay:
Bus Ride From Castro Valley Bart to CSU East Bay

The only down side is time, approximately 50 minutes each way using public transportation, i.e., 30 additional minutes compared to driving (most of this time will take place on the bus). However, there is a great benefit in being able to study when I ride, so it is easily justified!

That summarizes my personal effort to reduce my carbon foot print. I hope others will find the same inspiration and free drinks I found in saving the earth. Lets hope it’s not to late – if it is, I’m going down swinging…with a buzz. Cheers!

9 @ Night Premiere Marketing

The purpose of the 9 @ Night Premiere Project is to assist Rob with internet marketing strategies for the 9 @ Night Film Series Premiere in the SF Bay Area.

The marketing is based around the website press release, citizencinema.net/9-at-night-premiere. The press release is made of two parts: (1) Pre-Opening night event and (2) locations for movie screenings. The initial focus is to guide potential guests to the Pre-Opening event, and a supplemental page to manage potential attendees was created on socializer.com for this purpose, citizencinema.socializr.com/event/opening9night. A second page for the movie screenings was created too; however, the screenings take place at different times all over the Bay Area – so this general announcement page is more for advertising the screenings as opposed to managing attendees, citizencinema.socializr.com/event/nineatnight. Over the next several weeks, various event and social networking sites will be used to promote articles similar to those listed above. The social networking and event sites will include the following and similar: upcoming.yahoo.com, yelp.com, craiglslist.org and etc.

Email marketing will be used in two ways. The first is a general email to Rob Nilsson’s list of subscribers for the 15,000 email newsletter and includes a specialized announcement from Rob, and this was sent out today. The second email marketing strategy is designed for networking between friends and relevant contacts and is a more generic email reflecting the press release page (mentioned above). A Host Committee list of primary contacts for initiating and distributing the second email is located on the press release page and in other general announcements. The Host Committe is made of primary contacts for spreading the word.

There are other potential marketing directions, including: videos, interviews, and possibly a college event. These concepts are still under development, and I will likely take them further as time permits.